Commercial Identities: Generational Difference

Notice how the primary cultural differentiation of generational identity is always a commercially-mediated product, idiom or artefact.  Can anyone ever truly own their expression of identity, of cultural self when it is always already so much someone else’s possession?

Does commercial self-interest (even unwittingly) cultivate a possibility for the emergence of self-identity and t h an seek to extract monetary and symbolic value from it? Is commercial self-interest a consequence or the cause of a drive to self-expression? These are mutually causative dynamical systems: intertwined, intricately entangled and – at a gestalt, global level – autonomously self-propagating.

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