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culture

Semiotic Elasticity

There is in essence no true “outside” or inalienable “counter” culture; everything exists on some interior surface, warped and twisted back upon and through itself…

Notice how the tribal aspiration to a counter-cultural identity generates corporeal branding and literal inscriptions of membership and participation. The further “out” from the center a person travels or seeks to exist, the more tightly are they bound by a need for self-conscious labelling and symbolic group identification. There is in essence no true “outside” or inalienable “counter” culture; everything exists on some interior surface, warped and twisted back upon and through itself; a spectrum and range of values across a curved surface and incomplete logical system of complex symbolic self-reference. Aesthetics and style are valid and in any specific context might possess intrinsic value but they are never really ever “anti-” anything.

2 replies on “Semiotic Elasticity”

[…] The curious thing about the psychology of taboos is that (generally speaking) the more a thing is prohibited, the more psychological currency and cultural value it (inversely) acquires, and – consequently – the more the associated behaviours self-propagate.  We might identify this counterintuitive displacement of value, meaning and fascination (or attention) as semiotic elasticity. […]

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