
Creativity requires entropy, novelty, the unexpected. We invoke new things, new concepts and new realities as a function of our experience of difference and diversity, of randomness. Brains rapidly desensitise to repetition and this is why it is a foundationally important property of any environment to possess or manifest a threshold of uncontrolled, unbounded or – essentially open-systems – entropy. It is an exception which validates the rule and utility of iterative cognitive and cultural development. It is that upon which we build knowledge, technology and vibrant, growing and an ever-changing, dynamic experience of living and life.
Even where and when cultural, cognitive and communication continuity is important, it is always and already (and somewhat inadvertently) grounded upon discontinuity, non-linearity and an irreducible information entropy.